2024 case study by Abhishek Baghel

Introduction

Cloud Bar is an online platform where users can find local alcohol shops, buy drinks for takeaway, and book events. Users can also create their own events by booking pubs and bars, send invites, and receive RSVPs along with guests' alcohol and food preferences. Our goal is to provide a seamless, all-in-one solution for students, working professionals, team leaders, and event planners who are above the legal drinking age. This case study covers the development of Cloud Bar, including the design process, challenges faced, and lessons learned.

Scope Of Work

Strategy (1 Week) Discovery (2 Weeks) Solution (4 Weeks)
Goals Analysis User Flows
Approach In Person Interviews Lo-Fi Wireframes
User Personas UI Design
Pain Points Draft Adaptive Design

Project Goals

The main goals of Cloud Bar are to:

  1. Explore Local Alcohol Shops: Users can easily find nearby alcohol shops with detailed information with available inventory.
  2. Buy Alcohol Online for Takeaway: Users can purchase drinks online and pick them up at their convenience.
  3. Create and Book Events: Users can book pubs and bars for events, send invites, receive RSVPs, and gather guests' alcohol and food preferences.

Our target audience includes students, working professionals, team leaders, and event planners above the legal drinking age. By addressing their needs, we aim to simplify and enhance their experience in finding and enjoying alcoholic beverages and organizing events.

Problem Statement :

  1. This industry runs on first come first serve basis where inventory is a big challenge for interested customer in their specific requirement.
  2. Event creation for various pubs and bars including food, beverages and alcohol.
  3. No good option from existing platforms to order / prebook alcohol.